Intalok homes

The natural way to live

Intalok wanted to reinvent their brand, and highlight for new customers what it was about solid timber homes that made them so special.

After interviewing different solid timber home owners, it became very clear that the natural wood feel was a huge part of why they loved it so much. It was natural. It was the natural way to live. 

Live naturally became the new strapline, and this was reinforced with naturally efficient, strong, healthy and grown as the foundation of the brand story.